One of the great problems that traders of any size and ilk face is the notion of being taken seriously by friends, family and the community at large. Telling people you are a trader often conjures up all sorts of negativity, this process is not helped by the nonsense things that they read.
This morning I went to my mailbox and collected a copy of your trading edge, which I somehow receive for free. Upon opening it I was greeted by the wonderfully professional and grown up headline – Horse Racing Using Hindu Astrology….WTF? The magazine has many other articles by individuals who are respected in the industry but people seeing the magazine don’t see that, they see this pseudoscientific nonsense dressed up as a strategy for horse racing. The remaining content of the magazine is irrelevant simply because of this one headline.
Is this the best that can be done?